Friday, 24 February 2012

' "These shoes don’t compromise on fashion, or comfort. Go strut." Mary Portas....'

She's back....Mary Portas launched her new season shoe range in association with Clark's on Tuesday 21st February at their flagship store on Oxford Street, London. With an array of fruity cocktails complementing the summery tones of the footwear collection and luminous orange balloons decorating the store, the excitement in the room was incomparable when the lady herself was about to grace us with her presence.

Marching down the ginger-coloured carpet laid out for the lady of the night, Mary donned a pair of her own killer faux snakeskin heels, black jodhpurs a classic masculine over sized shirt and one of her statement necklaces. Looking classically stylish, she schmoozed the awaiting crowd, posing for photographs with fans and encouraging females at the event to try on her shoes and give her honest and truthful feedback on the collection. 


Art-Deco props decorated the event at the Clark's flagship store

Balloons in the iconic Mary Portas orange...

"This season is all about snakeskin, pastels or brights, metallic heels, colour pops, and as always, a fashion statement," claimed Portas.

Mary socialised with the customers, chatting and laughing....

"Whose buying my shoes then?" she bellowed and quickly got involved with the excellent customer service of the Clark's shoe team to push her range and get the cash in the tills. The collection is fresh and summery, clearly aimed at an elder age range of 40+ with sensible kitten heels and sophisticated earthy undertones in nude, brown and beige. 

Acidic tones, candy colours and neutral nudes formed a colour base
to the collection...

The most popular shoe of the evening caused a stir with the customers...

The faux snakeskin design seemed popular amongst the event attendees - definitely the most 'Mary' inspired shoe for the Spring/Summer12 range.

Me with the lady herself! How cool is her necklace?

Mary socialised with the waiting crowd, laughing and joking and happy to pose for photographs and sign autographs.

My favourite picks of the Mary & Clark's SS12 shoe range:

£79.99

£89.99

£89.99

£110

Part of the collection has already sold out online and is set to remain a wardrobe staple for the 40-something fashion savvy female. Well, if it's good enough for Mary....

Happy Shopping
xoxo


Event images taken by myself
Product images taken from www.clarks.co.uk 

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