Saturday, 14 July 2012

Yeaahh Boiii...

I can't get enough of all of the seriously cool Boy London products that seem to be creeping up everywhere at the moment! Whether its Rihanna hiding away from the paps in a BOY cap or the stunning Rita Ora clashing her eagle printed leggings with an embellished blazer, the product range seems to be a must-have for any individual with that sensational urban street style.

Head to toe in Boy London, RiRi's ahead of the trend...

Everyone's crushing on Rita Ora at the moment - check out
her Boy London tee!

A vision in white, Jessie J loves the monochrome palette...

Proving you can twist your Boy London tee by adding
smart tailoring...

With a recognisable eagle emblem that has been circling the underground fashion scene since the 1970's punk faze, Boy London went from being featured in a small-time boutique on the infamous Kings Road to an iconic label that represents London, freedom and pure anarchy!

An emphasis is placed on key silhouettes and shapes amongst a monochromatic colour palette, allowing the graphic BOY LONDON lettering to take centre stage. Heavily influenced by punk rock, the brand began to appeal to a broader subject range with celebs such as Madonna and Boy George getting in on the revolutionary label's fashion antics back in the day!



Boy London Graphic Tee
£35

Emblem Sweat Top
£55

Black Logo Leggings
£40

White Logo Leggings
£40

BOY Cap
£35
Shop Online:
www.selfridges.com/Boy-London
www.leavetheboyalone.com/

All images sourced externally
I do not own any of the images

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